Bold new encounters with
classical music and the arts
I help arts organisations develop and engage their audiences
I bring a holistic approach, knowing that every step of the journey - from first contact, to unforgettable performance, to follow up messaging - are vital ingredients of a successful audience experience.
Whether developing an audience strategy, designing marketing and communications materials or creative directing an experience that visitors will love and return to, my work has proven to attract and retain new audiences for a range of organisations. I’d love to help yours do the same.
How I can help you
-
Want to grow your audience and build meaningful connections to your work?
Using my extensive experience in creative direction and arts marketing, I can help you to shape innovative marketing, communications, digital and audience engagement strategies that are proven to deliver results.
My consultancy clients have included the National Trust, Orchestras for All, Young Voices Foundation, Spitalfields Music and Hofesh Shechter Company - delivering strategies and materials that have brought real and lasting change.
-
I can help you stand out in a busy world, creating high quality films and innovative digital strategies.
Working across scales from symphony orchestras to individual artists, I have directed, shot and edited compelling performance films, teaser trailers, documentaries and projections for cinema, YouTube, socials and concert hall.
Recent clients include The Sixteen, Dunedin Consort, Errollyn WaIlen, the Royal Philharmonic Society and Kings Place. From small scale shoots to multi-camera sessions with a larger crew, please get in touch if you’d like to discuss an upcoming project.
-
Through story-led programming or the creative direction of even bolder projects, I can help you forge experiences that attract new audiences and engage them in a meaningful way.
My creative direction of Southbank Sinfonia/Sinfonia Smith Square’s #ConcertLab series has attracted 60-70% first time bookers and was shortlisted for an RPS Award. Other projects have included collaborations with the Postal Museum, the composer/performer Errollyn Wallen, Spitalfields Music Festival and Cheltenham Music Festival.
Browse some of my past projects and get in touch to explore how I could help you with your projects or goals.
-
Whether immersive shows, one-off concerts, brand events or festivals, I can bring creative and production expertise to make sure your events offer an exceptional audience experience.
My track record includes creative producing a series of acclaimed immersive experiences as part of #ConcertLab, the Royal Philharmonic Society Awards, Spitalfields Festival, family concerts at Southbank Centre and complex video shoots with a range of clients.
Explore a selection of my projects, or get in touch if you have a live event you’d like to take to the next level.
-
Keen to boost your team’s skills and confidence around your audience offer?
I lead workshops for artists and managers on audience development. These can cover how to build and start delivering effective communications, the power of digital channels, and new approaches to concerts - from conception to performance.
Clients have included Britten Pears Arts, YCAT, Freiburger Barockorchester, Royal Holloway University of London and Southbank Sinfonia’s annual fellowship programme.
Recent live events
What audiences are saying
“The Night Sky is simply glorious . . . The audience remains rapt throughout.”
“This was utterly beautiful, embodying qualities we aspire to: personal, authentic, finely crafted, insightful. Matt Belcher created a film of such depth and thoughtfulness & the music was off the charts!!”
“Audience involvement in this concert was like nothing I’d ever experienced. Initially mesmerized, we soon began to wander, enchanted by the unfolding music that seemed to guide our movement in the room”
